Marketing-Cloud-Consultant Exam Information and Outline
Salesforce Certified Marketing Cloud Administrator
Marketing-Cloud-Consultant Exam Syllabus & Study Guide
Before you start practicing with our exam simulator, it is essential to understand the official Marketing-Cloud-Consultant exam objectives. This course outline serves as your roadmap, breaking down exactly which technical domains and skills will be tested. By reviewing the syllabus, you can identify your strengths and focus your study time on the areas where you need the most improvement.
The information below reflects the latest 2026 course contents as defined by SalesForce. We provide this detailed breakdown to help you align your preparation with the actual exam format, ensuring there are no surprises on test day. Use this outline as a checklist to track your progress as you move through our practice question banks.
Below are complete topics detail with latest syllabus and course outline, that will help you good knowledge about exam objectives and topics that you have to prepare. These contents are covered in questions and answers pool of exam.
Exam Details for Marketing-Cloud-Consultant Salesforce Certified Marketing Cloud Administrator:
Exam Specification:
- Number of Questions: The exam typically consists of multiple-choice questions- with a total of approximately 60 questions.
- Time Limit: The total time allocated for the exam is usually 90 minutes.
- Passing Score: The passing score for the exam varies- but it is generally set around 65% or higher.
- Exam Format: The exam is usually conducted in a proctored environment- either in-person or online.
Course Outline:
The Salesforce Certified Marketing Cloud Administrator course covers the following key areas:
1. Marketing Cloud Basics:
- Introduction to Salesforce Marketing Cloud
- Marketing Cloud features and capabilities
- Marketing Cloud connectors and integration options
- Marketing Cloud data model and architecture
2. Administration and Configuration:
- Marketing Cloud setup and configuration
- User and permission management
- Data management and data extensions
- Marketing Cloud connectors and data synchronization
- Email studio configuration and sending emails
3. Journey Builder and Automation:
- Building customer journeys in Journey Builder
- Automation studio and workflow automation
- Triggered sends and email automation
- Audience segmentation and personalization
4. Content Creation and Personalization:
- Content builder and email template creation
- Dynamic content and personalization
- Mobile and SMS message creation
- Landing page creation and management
5. Reporting and Analytics:
- Marketing Cloud reporting and analytics
- Tracking and measuring campaign performance
- Data analysis and segmentation
- A/B testing and optimization
Exam Objectives:
The objectives of the Marketing-Cloud-Consultant exam are to assess the candidate's understanding of the following:
1. Salesforce Marketing Cloud features and capabilities.
2. Administration and configuration of Marketing Cloud.
3. Journey Builder and automation in Marketing Cloud.
4. Content creation and personalization in Marketing Cloud.
5. Reporting and analytics in Marketing Cloud.
Exam Syllabus:
The exam syllabus for Marketing-Cloud-Consultant includes the following topics:
1. Marketing Cloud Basics
2. Administration and Configuration
3. Journey Builder and Automation
4. Content Creation and Personalization
5. Reporting and Analytics